iPhone

An interactive installation at flagship Apple Stores across the world. Each device focused on one amazing thing iPhone can do.

iPhone - Apple Store Fifth Avenue - New York
iPhone - Apple Store Fifth Avenue - New York
iPhone - Apple Store Fifth Avenue - New York

COVERAGE

iPhone - Mac 9to5
iPhone - Apple Insider

RESULTS

A highly successful installation created in collaboration between interactive and 3DVM teams. We drove customers to spend more time shopping for iPhone. Select results from the case study may be discussed in person, but can’t be shared publicly.

Produced at Apple.
Creative Lead/Writer: Gary L. Baker II
Creative Lead/Art: Amarides Montgomery
CDs: Jeff Whitney & Oliver Albrecht